As part of a holistic digital transformation strategy, most enterprises are ready to re-platform their data centers to take advantage of open cloud. Oracle saw a huge opportunity to align its Oracle Linux OS and Oracle VM hypervisor with cloud-ready server blades produced by partners Cisco, Dell, HP Enterprise, and Lenovo. Since all are huge channel-reliant brands, what better way to pitch the joint solutions than through resellers?
- May 2016 – July 2016
- Through-Channel “Re-Platform. Transform.” Joint-Solution Campaign Kits
- Outbound Demand-Gen Content Strategy and Content. Responsive Email Design. Re-targeting Banner Design. Social Strategy and Content. Syndication Content. Channel-Partner Demand- Gen How-To Materials.