We collaborated with Oracle Branding, Tronic Studios, and Three Byte Intermedia to create this building-sized installation, displaying the fusion of Oracle-posed questions and attendee responses at Oracle OpenWorld. The result? A perfect trifecta of digital art, interactive media, and inbound demand-gen.
- June - Oct. 2008
- Interactive Media Architecture, Featuring Demand Gen-Enabled Digital Conversation
- Overarching Concept, Editorial Mechanisms, Demand Gen Framework, Social Tie-Ins